For Power Tractor, being part of the Langley community has always meant being close to the people who live, work and build here. Now that connection is extending to the soccer pitch in partnership with Vancouver FC.
The Langley-based equipment dealer is joining the Vancouver FC family in a partnership focused on a strong connection to the local community. In fact, Power Tractor’s customers typically range from property owners and landscapers to hobby farmers and those are many of the same people filling the stands on Vancouver FC matchdays.
Forus,thispartnershipjustmakessense.Whatwereallylikeistheopportunitytotakeitbeyondtraditionalsponsorshipandactuallydosomethingwithinthecommunity—recognizinggrassrootsteams,helpingoutneighbourswhocoulduseahand,andputtingourequipmenttoworkwhereitcanmakeadifference.PowerTractorisproudtobepartofwhatVancouverFCisbuildinghereinLangleyandtosupportthecommunitythatsupportsbothofus.Melanie Hastings, General Manager, Power Tractor
In keeping with this focus on community as part of the partnership, Vancouver FC and Power Tractor will recognize a Grassroots Team of the Match at each regular season home game, giving young local players a chance to be celebrated on the same stage as the professionals they come to watch. Each team will be recognized in-stadium and have its moment captured on the grassy knoll at the North end of the stadium, connecting the next generation of players with the club in their own backyard.
That same focus on community will carry beyond matchday through another activation layer to the partnership called “Nominate a Neighbour in Need.” This initiative will see Power Tractor and Vancouver FC work together to give a local pitch, garden or hobby farm a professional-grade refresh, putting equipment and labour toward a place that would benefit from some extra support.
VancouverFCisexcitedtopartnerwithPowerTractor.WithactivationssuchasrecognizingaGrassrootsTeamofeachmatchandaprogramtonominateneighboursinneed,itisclearthispartnershipisfocusedonbuildingcommunity.Andcontributingtothehealthofcommunityincollaborationwithcommittedpartnersisattheheartofourclub’smission.Bill Cooper, Chief Commercial Officer, Vancouver Football Club
Finally, Power Tractor will also provide a KIOTI K9 unit for shared use by Vancouver FC and Langley United Soccer Association, supporting the work that happens behind the scenes to keep local soccer moving.
Vancouver FC is building its place in Langley and within the local soccer community one season at a time, while Power Tractor has long served the people who quite literally help build and maintain the community the club plays in.
From the grassroots teams to neighbourhood projects, Power Tractor’s partnership with Vancouver FC is about putting down roots, helping the game grow from the ground up, and continuing to build community along the way.